The strategy of the company as far as semantic technologies are concerned assumes two basic areas of operation:

• Rendering specialized services 
• Development of products that use the Semantic Web and implement the Web 3.0 idea

As part of the semantic technologies area, Software Mind operates in three directions:

• Corporate Semantic Web (B2B area) – rendering services and developing components for the integration and analysis of information stored in companies corporate systems. Such solutions offer employees access to selected, more detailed information
• Vertical applications (B2C area) – industry-dedicated products for finance, medicine and tourism, employing the use of semantic analysis. These products enable qualitatively new services to be built for consumers
• Collective Intelligence (Administration area) – solutions using multiple dispersed data sources, whose processing, analysis and inference all take place real-time. An example of such kind of solutions is crisis situation management support systems.

In particular, Software Mind’s goal is to combine the experiences and competences in areas of proven industry-related solutions (finances and banking, telecommunications, media) with the semantic technologies.
In the Corporate Semantic Web area, with respect to the sector of finances and banking, this implies developing risk-management solutions, analytical washboards, trend analyses, sales support and customer service automation, document and contract analysis automation, risk scoring. In case of the telecommunications and media market, solutions are related to identifying and extracting multimedia data, profiling the content presented on mobile devices, supporting sales and customer service, loyalty systems which analyse individual customer behaviour trends, brand analyzers, efficient multimedia databases.